E series BMW owners have long known that removing the cowl and HVAC filter system reduces vehicle weight, enhances engine bay cooling, and makes engine and DME box servicing easier, while also allowing the driver to hear the engine more clearly.

However, this came with a drawback: preventing dirt and debris from entering the interior ventilation system. Masata has now addressed this issue with cleanable, lightweight dry filters that effectively block dirt and debris from the cabin. These filters also ensure that water doesn't enter the HVAC system, thanks to their raised openings. Now, removing your cowl is no longer just for race cars.

Masata's cowl filters are innovative air filtration systems designed to improve air quality by effectively capturing airborne pollutants, allergens, and contaminants. Utilizing advanced technology and high-quality materials, these filters are specifically engineered to fit within the cowl area of vehicles, ensuring optimal performance without compromising airflow.